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Broadcasts is where you send one message to many guests. You pick an audience, write the message, and send.

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What is on the screen

A list of broadcasts you have sent or are sending, each with its channel — e-mail or WhatsApp — and where it stands, with progress while it is going out. Drafts are not listed; a broadcast appears once it has been sent. The composer, when you create one, takes you through the same order every time: who it goes to, what it says, who it is from, and then sending.

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What you do here

1

Pick the audience first

The message you write depends on who is reading it. The composer asks in that order for a reason.
2

Start from a template unless you have a reason not to

Templates opens with the message already shaped. A blank box is the slowest way to begin.
3

Send yourself a test

Read it on a phone, as a guest would. A test send is the only way to see what you have actually written.
4

Send

The composer confirms before anything goes out, and tells you how many people it is about to reach.
A message already sent cannot be recalled — the rest can be stopped. The broadcast’s own page carries Pause, Resume and Cancel, so a mistake you spot mid-send costs you the messages already gone and not the whole audience. Confirm the audience size in the dialog before you start; it is the one number that tells you whether you picked the audience you meant.
Your hotel’s very first broadcast is split in two for you. It goes out to a first portion, stops, and waits for you to read the result before the rest follows. The confirmation tells you the size of each part.This is not offered again. Later broadcasts go out in one pass however large the audience is — if you want to stop one, that is what Pause is for.

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What happens next

The broadcast’s own page follows it as it goes: how many were delivered, opened, clicked, and how many bounced. Not everyone in the audience is sent to. A guest with no address on that channel is skipped, and so is anyone who has asked you to stop. Marketing consent is required for marketing messages, and not for every message. A service message to a guest currently staying with you — telling them about something during their stay — does not ask for marketing agreement. A guest who has asked to stop is excluded either way. The rules are set out under Consent. What it earned is on Analytics.