Channels answers where your guests come from. Once a channel exists, bookings can be attributed to it — so you can tell which of your efforts produced one.
Two kinds sit in the list. System channels come with RecepAI and are not yours to edit. Your own channels are the ones you add: Instagram, a newsletter, a partner.
What is on the screen
A list of your channels with their status, a filter, and a form to add or edit one.
What you do here
Add a channel for each place you actually publish
One per real source. A channel nobody arrives through is a row you will be reading past for months.
Name it the way you talk about it
“Instagram” and “Autumn newsletter” are names your team will recognise on a booking six weeks from now.
Archive one you have finished with
Archive takes a channel out of use. Bookings already attributed to it keep their history and still count on Performance, but the channel can no longer be picked for a new campaign.
Archiving is permanent. There is no restore on this screen — an archived channel stays archived. If you may use the source again, leave it alone; an unused channel costs you a row, and archiving the wrong one costs you the name.
What happens next
A channel becomes selectable when you build a campaign, and it is recorded on every booking that arrives through it — visible in the drawer on Reservations, and counted on Performance.
Strategies can also be written to apply to a particular channel, which is how an offer reaches one audience and not another. 